46.5 Actions at a hotel chain

Inger Mattsson , Corporate Communications & Sustainable Business, Scandic Hotels, Stockholm, Sweden
Hotel companies are normally not associated with bad environmental behaviour. Nevertheless analyses show that CO2 emissions from tourism ought to be heavily reduced while at the same time the total tourism volume is constantly increasing. This is the story of how Scandic took the leadership in sustainability within the hotel industry already in the early 90's, what measures the company has taken – on CO2 emissions and in other areas, how team members were involved, about the results and learning points.